ad-402
ad-402 is a project that combines frontend widgets, crypto payments, and dynamic ad serving.
Problem Statement
Ad-402 is a revolutionary advertising platform that enables direct advertiser-to-publisher payments using the x402 protocol. Publishers can monetize their websites instantly, while advertisers can place ads without intermediaries, using blockchain micropayments.5-minute integration : Just add a script tag and div elements Instant payments : Get paid in real-time via blockchain No middlemen : Keep 93-95% of ad revenue (vs 50-70% with traditional networks) Complete control : Set your own prices and moderation levels
Solution
🌟 What Makes Ad-402 Revolutionary: For Publishers:5-minute integration : Just add a script tag and div elements Instant payments : Get paid in real-time via blockchain No middlemen : Keep 93-95% of ad revenue (vs 50-70% with traditional networks) Complete control : Set your own prices and moderation levelsFor Advertisers:Direct placement - No complex approval processes Pay-per-view - Only pay for actual ad time Global reach - No geographic restrictions Instant publishing - Ads go live immediately after paymentKey Features:Multiple ad formats - Images, HTML, videos Dynamic pricing - Time-based and demand-based pricing Content moderation - AI-powered with manual review Real-time analytics - Track performance and revenue Mobile responsive - Works on all devices🎯 Perfect for ETHGlobal Demo: Live Demo Flow:Publisher Setup - Show website with empty ad slots Advertiser Journey - Click slot → upload ad → pay with MetaMask Real-time Update - Ad appears instantly on website Payment Verification - Show transaction on Base blockchain Analytics Dashboard - Real-time revenue and performance metricsTechnical Innovation:x402 Integration - Perfect showcase of payment protocol Decentralized Architecture - No central authority needed Blockchain Payments - USDC on Base for instant settlement Smart Contracts - Automated revenue distribution🚀 Business Potential: Market Size:Digital advertising: $500B+ annually Current issues: 30-50% fees, delayed payments, complex setup Ad-402 solution: 2-5% fees, instant payments, 5-minute setupRevenue Model:Platform Fee: 2-5% of ad spend Premium Features: Advanced targeting, analytics Enterprise Plans: Custom integrationsThis creates a win-win-win scenario:Publishers get more revenue and instant payments Advertisers get direct access and fair pricing Platform earns sustainable fees while disrupting the industryThe beauty is that it's completely decentralized - publishers and advertisers can transact directly using x402, with the platform just facilitating the connection.
Hackathon
ETHGlobal New Delhi
2025
Prizes
- 🏆
🏆 ETHGlobal New Delhi 2025 Finalist
ETHGlobal
- 🏆
Best Use of x402 Agentic Payments on Polygon5th place
Polygon
Contributors
- 0xmihirsahu
37 contributions
- DevSwayam
12 contributions